Health Insurance

  Why MACRA matters With the current political environment, there’s been a lot of talk about health care in our country.  Even though we don’t know...

Repeal and Replace:  Impact on Health Insurers and their Digital Strategy 2017 will prove to be a year of change.  President Trump has vowed to...

Nearly six years after the passage of the Affordable Care Act, the healthcare landscape continues to undergo radical changes. Now more than ever, health...

We wrote this blog at the beginning of 2015 to guide insurers who had not yet implemented social media into their marketing efforts, offering some...

When the Supreme Court made the landmark decision to legalize same-sex marriages across all 50 states in Obergefell v. Hodges, they also took a...

Horizon Blue Cross Blue Shield of New Jersey’s new Medicare website, launched this summer, offers users a streamlined, mobile-friendly way to access essential...

Last week was a busy week for the Supreme Court, which upheld the subsidy provision of the Affordable Care Act in King v. Burwell,...

Two years ago, we shared a video on the importance of measuring...

Health Insurance is an ever-evolving industry – from regulatory changes, to new data demands, to the growing role of the consumer, the question isn’t...

In business and in marketing, there are few words more overused than ‘innovation’ – but it has real impact on a company’s ability to...